
Chapter 4. Keeping Your Word
Code of Honour
- The client tastes what’s in his pan, not what was at the mill.
- Walk the road your goods travel on your own two feet, at least once.
- A flow is only as strong as its worst step.
- Whoever holds your only boat will one day name your price.
- The best delivery spreads a bad product faster.
- “If anything comes up, we’ll sort it out” is a debt, not a courtesy.
- Promise it by evening, hand it over at five.
- A happy client got more than he expected. The work has nothing to do with it.
- Slow and sure beats fast and blind.
- Your capacity is measured at the narrowest point.
- An order beyond your strength isn’t takings. It’s a debt.
- People keep their word as long as they’re sure you keep yours.
- Only what’s written down can be repeated.
- A copy that runs itself will one day decide it doesn’t need you.
- Learn to carry more before you take on more.
- A plate for three is easier to finish than a plate for thirty-three.
- In a big business, a small thing costs dear both ways.
- The best wall is the one nobody climbs.
- Victory spoils you twice: you relax, and the loser gets angry.
- Repair the wall while you don’t need it.
- A rule that pays everyone needs no guard.
- Put your money into what multiplies, not into what adds.
- A system kept in your head dies with your head.
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